Reading this book will be a waste of your time.
Reading this book will be a waste of your time unless you are determined to change your life for the better, beginning right now, Not tomorrow or next week or next month. Now!
This marvelous volume, in one way, is its own worst enemy. Most books on selling, old and new alike, are dull. Reading them usually drains the most ambitious salesperson's positive mental attitude as he or she struggles through the usually obligatory chapters dealing with every step of the salesperson's routine from prospecting to closing. To get anything worthwhile out of most books on selling, one has to work very hard at staying awake.
Now Is Your Time To Win presents you with a different kind of challenge. Not only is David Dean, one of the nation's leading sales trainers, but he also happens to be a compelling writer! That's the problem and you should be forewarned.
From the book's opening sentence, you will be swept up by the trials and travails of this gutsy man's efforts to master the art of selling. And since he tells his story in such an easy-to-read style, the danger is that you will miss the thrust of his seven principles and lose yourself in this book as good entertainment.
So, how can you get the most from this goldmine you hold in your hand?
Read it through, the first time, for pure enjoyment. As you do, you will gradually begin to realize that you are in the presence of a very special professional who has been through every selling rejection and tribulation you have, and then some, and who has, through trial and experience, devised seven basic principles of selling and living that will change you from "average" to "leader" once you begin following them. Then go back and review each chapter.
Percy Whiting, Dale Carnegie's managing director for so many years, once wrote, "Any fool can learn from experience. It takes a smart salesman to learn from a book-and it pays."
Now Is Your Time to Win will pay off for you in many ways. It will certainly increase your commissions. It will put your career in proper perspective. It will launch you toward a career in sales management, if that is your goal. Most important, it will make you proud to be a salesman or a saleswoman, one of the most difficult, and yet most rewarding, professions on this earth.
This book will change many lives. What it does with yours is up to you.
For information on how to obtain copies of NOW IS YOUR TIME TO WIN